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Meckeys: four years inside a keyboard store

Meckeys sells mechanical keyboards, switches and e-sports gear to enthusiasts across India. I came in to fix their pre-orders in August 2021 and kept building for four years: GST and invoices, a new look for the whole store, their own page blocks, an SEO tool, and a launch site for their own keyboard.

Brand
Meckeys, India
Design
Meckeys
Built with
WordPress, WooCommerce, React
Scope
Store, plugins, Arion site
Timeline
Aug 2021 to Jul 2025
The Meckeys homepage: a keyboard banner above the store’s categories
The Meckeys homepage on a phone

The brief

Meckeys has sold on WordPress and WooCommerce since 2018, and the shop now runs past a thousand products. Keyboards launch as pre-orders, and buyers need GST invoices that add up.

I started on my own in 2021, and from November 2023 kept going as WLBS, with Parag, Jyotirmoy and Shaban building alongside me.

What I built

  1. 2021 to 2022

    Pre-orders that run themselves

    A pre-order table and badges, a confirmation before anyone cancels, and refunds that go back through Paytm on their own.

  2. 2022 to 2024

    GST, properly

    GST numbers checked at checkout and carried onto the order, the admin preview and the invoice; later, a checkout block that checks the number against the register.

  3. 2022 to 2023

    Invoices that add up

    Discounts, coupons, shipping and tax on every PDF invoice, with each product’s category, and bulk order uploads that keep tracking details.

  4. 2023

    A new look for the whole store

    Home, product, category, cart, checkout and account, restyled page by page, with an order tracker in the account and styles that load only where they’re used.

  5. 2023 to 2024

    Meckeys Blocks

    Their own editor blocks, a hero with a slider, tabs, FAQs and a contact form with reCAPTCHA, so the team builds new pages without a developer.

  6. 2023

    SEO that drafts itself

    A plugin that writes meta descriptions for products, categories and brands with GPT, and shows what a batch will cost before it runs.

  7. 2024 to 2025

    Sign-in and addresses

    Sign-in with a one-time code, email verification, Google sign-in, and an address book for customers who ship to more than one place.

  8. Dec 2023

    The Arion Frost launch site

    A separate React site for Arion Frost, the keyboard Meckeys made with Keychron, live for its launch. Arion is now Arixa.

  9. 2024

    Changes you can check first

    Every merge request can go to staging with one click before it reaches the live store.

The part I loved

“Four years on one store. You get to fix the thing you built last year.”

Credits

Lead and build
Anshul Laikar
Build (WLBS)
Parag Dharadhar, Jyotirmoy Roy, Shaban Khan
Meckeys
Abhinay Agarwal, Ethan Vaz

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